LAUGH AT WHAT WAS MEANT TO BREAK YOU
FOUNDER
Spiritually Horny was created by Danijela Steinfeld, a Serbian-born artist, filmmaker, and activist who turned her deepest pain into public act of rebellion.
At the height of her acting career, Danijela was raped by a powerful Serbian politician, prompting her to flee her home. When she spoke up, she was met with retaliation from the government, and dragged through years of public humiliation.
Even today, Spiritually Horny slogans are mocked in Serbian courts — used as “proof” that she invented her assault to promote her brand.
That absurdity is exactly the point. Spiritually Horny exists because the world still punishes women for surviving and for speaking.
STORY
Spiritually Horny was born out of systemic silencing — an act of defiance transformed into art.
It turns shame into power, pain into satire, fear into laughter.What began as one woman reclaiming her narrative became a collective unlearning of how we’ve been taught to hide.
The brand doesn’t whisper what culture censors; it wears it in public, without apology.We claim the forbidden — sex, emotion, trauma, desire, spirituality — and reframe it through humor and design.
Not to shock, but to liberate.
Each slogan is a mirror and a weapon, a confession disguised as a joke:
Spiritually Horny. Emotionally Expensive. Must Be Hard. Subject to Change.They’re funny because they expose truth.
They’re powerful because they strip judgment of its authority.Spiritually Horny isn’t streetwear chasing cool — it’s streetwear reclaiming freedom.
MANIFESTO
The most radical act is to laugh at what tried to destroy you.
Spiritually Horny speaks to those who refuse to edit their existence — who live loudly, feel deeply, and love without disguise.
Our joy is defiance. We don’t fit in — we fit out.
We are children of contradiction, of chaos and clarity, of pleasure and protest.
We are Spiritually Horny — awake, alive, unashamed.
